Launch Your Career. Support a Cause
The Place Where Interns Meet Opportunity
The course overview includes:
- How to perform business assessment
- How to define your Customer Profile
- How to create an effective Story Brand
- How to perform Competitor analysis
- How create strong Value Proposition
- How to outline an effective Sales Process & Sales Funnel
In this course, you will learn how to set clear and measurable strategic objectives, create a winning annual strategic plan and ensure its success using a unique POM concept:
- Plan Vision & Strategy
- Organize Resources & Tools
- Market – Digital Sales & Marketing Strategies
You will get tips on how to conceptualize an overall business strategy, and get assessment tools for identifying gaps and opportunities for improvement.
The course includes:
- Competitor analysis
- Features vs Benefits
- Website structure
- Strategic planning
- Marketing channels